EmailMe Form - Onboarding - Sales & Marketing Funnel

Onboarding - Sales & Marketing Funnel

ASPIRE COMT

We are excited to help you achieve your digital marketing goals, scale your brand, and attract more qualified leads and awareness to your organization by building a world-class sales and marketing funnel for you.

To help us best plan, design, and build an effective funnel we need to ask you some questions.

Please answer the questions below so we can better understand your program.

Please be as thorough as possible. There's no such thing as too much information :)

We're going to setup a subdomain for your funnel. Do you already have a subdomain name in mind (e.g., comt.aspireomt.com), or would you like us to suggest one? *
What are the key benefits of the COMT Certification that make it stand out? What we’re looking for are Unique Selling Propositions (USP’s) to help the program stand out from competing programs. *
Who would you say are the top 3 main competitors of your COMT Certification program? *
Do you have testimonials (written or video) from past students that we can use in the funnel? *
Are there specific faculty members or experts we should highlight in the funnel? *
Who is the ideal student for this program? i.e.
Age range, Profession/background, Geographic location (where are most students coming from?) *
Are there any 3rd party publications that have featured ASPIRE OMT that we can list in the "As Seen In" section of the funnel? *
How often do you run COMT Certification programs, and what are the next available dates? *
What are the key enrollment deadlines that should be highlighted in the funnel? *
Do students enroll directly, or do they need to meet any prerequisites first? *
What is the refund policy? *
How do students receive support? I.e. is there an existing customer support email address or support desk system? *
Are there any policies and regulations we need to specify in the funnel or at any point in the customer journey? *
We recommend a free training webinar as the "lead magnet" at the top of the funnel to attract leads and pitch the certification program
What topics or content themes would be most attractive to potential students? *
Are there any existing lead magnets (e.g., eBooks, guides, quizzes) that we can use to generate interest? *
Branding Guidelines: Do you have a brand style guide (logo, colors, fonts) we should follow for the funnel design? *
Can you provide high-quality images of students, faculty, or past training sessions for use in the funnel? *
Are there any specific videos (promos, testimonials, training previews) that we should incorporate? *
Funnel Approval Process: Who in your organization will be responsible for approving the final funnel design? *
Historical Data:
Any historical data from previous campaigns that could be useful? *
Partnerships:
Are there any key partnerships or collaborations involved in the program that we need to highlight? *
Compliance Requirements:
Any legal or compliance requirements that need to be considered? *
Other Considerations:
Is there any other information you believe is important for this project? *